Page 208 - Hojnik, Jana. 2017. In Persuit of Eco-innovation. Drivers and Consequences of Eco-innovation at Firm Level. Koper: University of Primorska Press
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In Pursuit of Eco-innovation

In addition, all the coefficients of the construct of competitive bene-
fits were found to be positive, high and significant. These are presented in
Table 64 and Figure 17.

Table 64: Standardized coefficients and their squares (Competitive benefits)

Standard. coeff. R-square

Reduction in material costs 0.77 0.59

Reduction in process/production costs 0.76 0.58
Reduction in costs of regulatory compliance 0.68 0.46

Increased process/production efficiency 0.87 0.76
Increased in productivity 0.89 0.79

208 Increased knowledge about effective ways of managing operations 0.89 0.79
Improved process innovations 0.91 0.83

Improved product quality 0.82 0.67
Improved product innovations 0.83 0.69

Better relationships with stakeholders such as local communities, regula- 0.71 0.50
tors, and environmental groups 0.71 0.50

Improved employee morale

Overall improved company reputation or goodwill 0.68 0.46

Note: Standard. coeff. = Standardized coefficients; R-square = Coefficient of Determinati-
on.

Statistical information of the construct competitive benefits, per-
taining to reliability (reliability coefficients) and convergence (goodness-
of-fit model indexes) based on the overall sample (N = 223), is presented
in Figure 17. The construct competitive benefits showed good reliability
(Cronbach’s alpha = 0.954). In addition, the goodness-of-fit indexes are
showed in Figure 17 (NFI = 0.78; NNFI = 0.75; CFI = 0.79; SRMR =
0.080; RMSEA = 0.216).
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