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of the composer. Regarding music composition and creation, David Bruce dis-
cusses various compositional tools and techniques, and Rick Beato illustrates
the process of composing music in a certain style (e.g. in the style of Hollywo-
od music of the 1950s). Inside the Score created a series of videos called ‘The Art
of Composing’, and there are two interesting playlists on the Music Matters
channel named ‘Inside the Mind of Bach’ and ‘Inside the Mind of Beethoven’,
where Gareth Green explains the techniques of these composers. Adam Neely
talks about the use of sounds from space when composing, the use of Autotune,
and the use of notation software while writing music. He also published a se-
ries called ‘Compose something new a day’. David Bruce published two series
of videos called ‘5 Composers 1 Something’ and ‘Compositions by David Bru-
ce’. In the ‘Sound Bank’ series, Nahre Sol teaches about the process of compo-
sing various musical forms.
Adam Neely, Rick Beato, Nahre Sol and Gareth Green talked a lot abo-
ut music performance, also focusing on the development of music skills and abil
ities. Nahre Sol created many instructional videos regarding piano practice, in
which she covers warm-up exercises, fingering and hand placement, playing va-
rious rhythm patterns, etc. ‘Online Piano Course for Beginners’ is a playlist
on the Music Matters channel, and it contains videos aimed at everybody who Nikolina Matoš, Srđan Stanojević ◆ The educational potential of YouTube channels for teaching and learning music
wants to learn the basics. Rick Beato talks about guitar technique, while Adam
Neely dedicated his instructional videos to the bass guitar. Beato’s videos also
include tips and exercises for intervals and chords identification, writing mu-
sical dictation, playing music by ear, and developing listening skills in general.
On the Music Matters channel, users can practice music intonation and deve-
lop listening skills, learn about music theory, and practice sight-reading as well.
Can we apply the content in formal music education settings?
The content analysis showed that many of the creators’ videos can be used both
in formal and informal music education contexts. When talking about formal
education settings, we imply that the teaching and learning process is carried
out by professional music teachers in an educational institution, i.e. music scho-
ol, music academy, music conservatory, and/or music faculty or department (of
a larger higher education institution). While being primarily focused on tra-
ditional classroom instruction, we also consider all the possibilities of hybrid
learning (blended online and offline instruction), as well as distance learning
in a virtual environment. However, the implementation of YouTube videos in
formal music education contexts requires certain adjustments made by the te-
acher, such as transcribing and translating the text, preparing questions, and
creating exercises or content-specific tasks. The teacher shapes the context in
which they present the video to the students, taking into account the discipli-
ne/subject itself (Ear Training, Harmony, Counterpoint, Musical Forms, Mu-
sic History, etc.), the students’ age, the teaching and learning environment,
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