Page 197 - Petelin, Ana, et al. 2019. Eds. Zdravje otrok in mladostnikov / Health of Children and Adolescents. Proceedings. Koper: University of Primorska Press
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Users of mobile app are not only passive receivers; they can active- do you know what you eat? 195
ly participate in creating and updating the database for other users through
crowd-sourcing. Beside constant integration of new products, the application
will even further be upgraded with new features in the future.

Figure 1: Application screen and pointed features that help consumers
choose the healthiest product.
Conclusion
Increased use of mobile VKJ app with a simplified traffic light system for choos-
ing healthier options, may have an impact on purchasing decisions (young
consumers and their parents) and consequently also on the food industry to
reformulate the existing products by changing the nutrition profile. Healthi-
er choices lead to healthier lives, which positively impacts negative trends also
in childhood obesity. Slovenia is one of the three countries in the EU where we
can see a decrease in the trend of childhood overweight and obesity between
2010 and 2014 for 15-year-olds (by 10%). We believe that beside other actions,
our initiative including app development has helped young consumers (but al-
so their parents) with informed (and better) choices and will help even more
in the future.
References
ANASTASIOU, K., MILLER, M., DICKINSON, K., 2019. The relationship be-
tween food label use and dietary intake in adults: A systematic review.
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CECCHINI, M., WARIN, L., 2016. Impact of food labelling systems on food
choices and eating behaviours: a systematic review and meta-analysis of
randomized studies. Obesity Reviews, vol. 17, no. 3, pp. 201–210.
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