Page 158 - Terčelj, Dušan. 2015. The Culture of Wine in Slovenia. Edited by Aleš Gačnik. University of Primorska Press, Koper.
P. 158
he Culture of Wine in Slovenia
A wine route that exists only on paper solves nothing. It must be well-organised and fulfil
certain conditions:
• t here has to be a well-organised information centre with information about what is
on offer;
• there has to be a detailed geographical map of the wine route showing all the
winemakers, catering establishments and tourist attractions;
• it has to offer organised trips and visits to cultural sites, guided tastings and
lectures.
Only a well-organised information service can attract wine lovers and tourists. This has
thus far been organised by Tourist Information Offices (TIC) in municipalities. Recently,
independent regional organisations began to be established, which will oversee rural
development and information provision.
In Slovenia, most wine routes are established in the poor, hilly, poorly developed areas that
lie on the peripheries and are under demographic threat, but also have incredibly varied and
beautiful landscape, with relatively good, albeit narrow, roads. Since 1993, the following
20 wine routes have been included in the project:
VTC 1: The Brda wine route
VTC 2: The Vipava wine route
VTC 3: The Kras wine route
VTC 4: The Istra wine route
VTC 5: The Bela Krajina wine route
VTC 6: The Below Gorjanci wine route
VTC 7: The Lower Dolenjska wine route
VTC 8: The Upper Dolenjska wine route
VTC 9: The Bizeljsko-Sremič wine route
VTC 10: The Šmarje-Virštajn wine route
VTC 11: The Haloze wine route
VTC 12: The Goričko wine route
VTC 13: The Middle Slovenske gorice wine route
VTC 14: The Ormož wine route
VTC 15: The Jeruzalem wine route
VTC 16: The Radgona-Kapela wine route
VTC 17: The Below Pohorje wine route
VTC 18: The Maribor wine route
VTC 19: The Upper Slovenske gorice wine route
VTC 20: The Lendava wine route
154
A wine route that exists only on paper solves nothing. It must be well-organised and fulfil
certain conditions:
• t here has to be a well-organised information centre with information about what is
on offer;
• there has to be a detailed geographical map of the wine route showing all the
winemakers, catering establishments and tourist attractions;
• it has to offer organised trips and visits to cultural sites, guided tastings and
lectures.
Only a well-organised information service can attract wine lovers and tourists. This has
thus far been organised by Tourist Information Offices (TIC) in municipalities. Recently,
independent regional organisations began to be established, which will oversee rural
development and information provision.
In Slovenia, most wine routes are established in the poor, hilly, poorly developed areas that
lie on the peripheries and are under demographic threat, but also have incredibly varied and
beautiful landscape, with relatively good, albeit narrow, roads. Since 1993, the following
20 wine routes have been included in the project:
VTC 1: The Brda wine route
VTC 2: The Vipava wine route
VTC 3: The Kras wine route
VTC 4: The Istra wine route
VTC 5: The Bela Krajina wine route
VTC 6: The Below Gorjanci wine route
VTC 7: The Lower Dolenjska wine route
VTC 8: The Upper Dolenjska wine route
VTC 9: The Bizeljsko-Sremič wine route
VTC 10: The Šmarje-Virštajn wine route
VTC 11: The Haloze wine route
VTC 12: The Goričko wine route
VTC 13: The Middle Slovenske gorice wine route
VTC 14: The Ormož wine route
VTC 15: The Jeruzalem wine route
VTC 16: The Radgona-Kapela wine route
VTC 17: The Below Pohorje wine route
VTC 18: The Maribor wine route
VTC 19: The Upper Slovenske gorice wine route
VTC 20: The Lendava wine route
154
