Page 76 - Rižnar, Igor, and Klemen Kavčič (ed.). 2017. Connecting Higher Education Institutions with Small and Medium-Sized Enterprises. Koper: University of Primorska Press
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Aleksander Janeš, Roberto Biloslavo, and Armand Faganel

modalities for the material and non-material motivation of employees
in key positions (e.g. participation in profits).

With the increasing business volume, all participating business part-
ners will be confronted with the need to establish a system for measur-
ing the carbon footprint and the introduction of ‘green’ technologies,
which will contribute to enhancing the reputation in the business and
general public (Ahi and Searcy 2013; Kobal, Dežjot, and Ventin 2013b;
Marchet, Melacini, and Perotti 2014).

According to the analysis of the logistics sector, the segment of
goods with high added value being transported through the ports in
the northern Adriatic and the Middle and Far East has been increasing
in recent years. This fact confirms the sustainable aim of the company’s
organic growth (Kobal, Dežjot, and Ventin 2013a; 2013b).

Due to the general economic situation in Slovenia and the region, it
is typical for logistics providers to implement a range of services in this
complex area. However, with the return to positive economic growth in
the country, it is expected that EuroPacific is ‘profiled’ according to its
mission – ‘Logistics simplified.’

Conclusion
Analysis of the transport sector has shown that, due to the continued
growth of the economy and the increased number of cars, the transport
system is being increasingly choked. The result is congestion, particu-
larly in the case of road transport, which reduces economic efficiency
and increases fuel consumption and environmental pollution.

It is therefore important to revitalize rail transport and other alter-
natives to road transport: the diversion of goods transport to the rail-
ways, sea routes and inland waters, to encourage people to travel by
train instead of plane on short trips, to promote transport modes that
combine the transport of passengers and goods, to establish an inter-
modal transportation centre, to link the national rail networks and to
establish the optimal payment system for users of the transport in-
frastructure. It can be asserted that the generator of development of
the transport sector in the Coastal/Karst (slo. Obalno-kraška) region,
where EuroPacific is headquartered, is the port of Koper, where the tra-
dition of maritime throughput has always been a driver of economic de-
velopment and the life and work of the inhabitants. Port activities are
in fact a lever for the development of other forms of transport, such as
road and rail, as well as warehousing and logistics services.

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