Page 60 - Studia Universitatis Hereditati, vol. 5(1) (2017)
P. 60
petitore Considera- Strenghts and Weaknesses Summary.
destination tions What actions can the Adriatic destinations
Spain Strengths: In the south of Spain (Canaries, Gra-
Seasonality nada, Malaga, Cadiz) the diving season lasts for do in order to become more competitive
studia universitatis her editati, letnik 5 (2017), številk a 1 60a whole year, while in the north (Cantabria, Gali-on the diving tourism market?
Quality of dive cia, Asturias, Basque) the season lasts about 6-7
hereditatisitesmonths. Spain is the tourismt superpower that recognized
The main season of diving lasts from April to No- diving tourism as a special niche and consequent-
Aquatic life and vember. ly develops a specialized offer for divers. A number
variety Strengths: Great natural diversity with a large num- of popular diving destinations all year round con-
ber of marine reserves (Cabo de Palos, Cabo de nect to the airplane with broadcasting markets. The
Prices Gata and the Columbretes Islands on the Mediter- most famous diving destinations are the Canaries,
(divebooker. ranean and La Palma, La Resting and Isla Gracios the Balearic Islands, the Costa Brava and the Cos-
com) on the Canary Islands in the open Atlantic). There ta Blanca.
Distance from is also a large number of wrecks (Don Pedro near Adriatic Opportunities: creation of underwa-
outbound mar- Ibiza at 142 m is the largest ship wreck in the Medi- ter diving parks, underwater archaeological parks,
kets terranean). The Canaries (Lanzerot) has a first class flooding boats.
Popularity with and unique attraction; Atlantic Underwater Muse- Creating all inclusive diving packages.
main um opened in 2016.
European Out- Strengths: A great variety of flora and fauna with
bound the possibility of encountering dolphins, whales,
Markets turtles, and marine dogs. A large number of cor-
Quality of al areas. The most renowned diving destinations
non-diving are mostly marine protected areas which enable the
tourist offer great wealth of marine flora and fauna.
Strengths: The largest and most famous diving
centers work with large hotel chains and offer all-in-
clusive diving packages at affordable prices (eg on
the Costa del Sol) as well as many more affordable
diving rates for advance booking or family pack for
courses diving (3 + 1 free).
Prices:
2 dives with an instruction / one day-50-60 €
10 dives with an instruction / 5 days-200-300 €
Rent equipment -18 - 30 € per day
Prices are similar to those of the Adriatic.
Strengths: Very good connection to airline lines
with all broadcasting markets throughout the year
Weaknesses: Southern destinations and Canar-
ies are about 2-3 hours distant from the Adriatic Sea
compared to the broadcasting market.
Strengths: One of the most popular European div-
ing countries. Canaries and Balearic has for years
been ranked among the best diving destinations in
Europe.
Strengths: Tourism Superpower with world-fa-
mous gastronomy and the second by UNESCO lo-
cations. Known for its vibrant nightlife.
destination tions What actions can the Adriatic destinations
Spain Strengths: In the south of Spain (Canaries, Gra-
Seasonality nada, Malaga, Cadiz) the diving season lasts for do in order to become more competitive
studia universitatis her editati, letnik 5 (2017), številk a 1 60a whole year, while in the north (Cantabria, Gali-on the diving tourism market?
Quality of dive cia, Asturias, Basque) the season lasts about 6-7
hereditatisitesmonths. Spain is the tourismt superpower that recognized
The main season of diving lasts from April to No- diving tourism as a special niche and consequent-
Aquatic life and vember. ly develops a specialized offer for divers. A number
variety Strengths: Great natural diversity with a large num- of popular diving destinations all year round con-
ber of marine reserves (Cabo de Palos, Cabo de nect to the airplane with broadcasting markets. The
Prices Gata and the Columbretes Islands on the Mediter- most famous diving destinations are the Canaries,
(divebooker. ranean and La Palma, La Resting and Isla Gracios the Balearic Islands, the Costa Brava and the Cos-
com) on the Canary Islands in the open Atlantic). There ta Blanca.
Distance from is also a large number of wrecks (Don Pedro near Adriatic Opportunities: creation of underwa-
outbound mar- Ibiza at 142 m is the largest ship wreck in the Medi- ter diving parks, underwater archaeological parks,
kets terranean). The Canaries (Lanzerot) has a first class flooding boats.
Popularity with and unique attraction; Atlantic Underwater Muse- Creating all inclusive diving packages.
main um opened in 2016.
European Out- Strengths: A great variety of flora and fauna with
bound the possibility of encountering dolphins, whales,
Markets turtles, and marine dogs. A large number of cor-
Quality of al areas. The most renowned diving destinations
non-diving are mostly marine protected areas which enable the
tourist offer great wealth of marine flora and fauna.
Strengths: The largest and most famous diving
centers work with large hotel chains and offer all-in-
clusive diving packages at affordable prices (eg on
the Costa del Sol) as well as many more affordable
diving rates for advance booking or family pack for
courses diving (3 + 1 free).
Prices:
2 dives with an instruction / one day-50-60 €
10 dives with an instruction / 5 days-200-300 €
Rent equipment -18 - 30 € per day
Prices are similar to those of the Adriatic.
Strengths: Very good connection to airline lines
with all broadcasting markets throughout the year
Weaknesses: Southern destinations and Canar-
ies are about 2-3 hours distant from the Adriatic Sea
compared to the broadcasting market.
Strengths: One of the most popular European div-
ing countries. Canaries and Balearic has for years
been ranked among the best diving destinations in
Europe.
Strengths: Tourism Superpower with world-fa-
mous gastronomy and the second by UNESCO lo-
cations. Known for its vibrant nightlife.
